Sam Jefferies is a former federal lobbyist, and has managed issue campaigns at all levels of government. He currently chairs the crisis practice at Nyhus Communications in Seattle. Originally published…
Lately we’ve been grappling with some complicated conversations, like how fake news, credibility and audience engagement are connected and what businesses should be doing to protect their trustworthy reputations. But we’ve…
Nyhus Lede Digging through the headlines to give you the news, ideas and best practices we love. Nov 2017 We, like much of the world, have been watching reports of…
April brings warmer days and fragrant blooms. But the month’s relentless rain can dampen even the brightest spirits. This month, we are moved to uplift with examples of courageous and…
Many companies have implemented diverse and inclusive marketing campaigns to better reach a contemporary and racially diverse audience. Airbnb, Cheerios and Nike successfully created campaigns doing just that. However, featuring…
